If you want to make a living with your products, selling them online is the only viable option. According to Statista, the number of digital buyers in 2018 was 1.8 billion and the number will rise to 2.14 billion by 2021. Such a vast market opens your business to infinite possibilities and earnings.
Starting an eCommerce store is more than simply buying a domain and deciding on a hosting option. You will need a reliable and functionable eCommerce platform to showcase your products and maximize productivity.
To help you decide, here are the best of those tools to get your online store launched.
Shopify has been the platform of choice for many – it has over 500.000 active online businesses, making it one of the largest platforms out there. Its popularity is mainly a result of the fact that it is highly user-friendly and it doesn’t require coding to build a custom online store.
Shopify is used by both small and large businesses. They offer a 24-hour support meaning that there is always where to turn to if you hit a dead end.
The ready-made themes can really make your life easy if you are just starting with your eCommerce business and the best thing is that they are optimized for mobile devices as well.
Additionally, if you would like to have a unique webshop, Shopify can connect you with design experts to make your dreams come true. They also offer SEO packages and guest checkout – a feature that a lot of eCommerce platforms lack.
BigCommerce does not only give you a chance to build your own webshop, but it also enables you to sell on other platforms such as social media platforms, Amazon and eBay. In that sense, you can also get involved in B2B marketing and sales.
Customising your eCommerce on the Bigcommerce platform requires coding, yet if you are looking to set up a basic site you can do that with the help of the tools it offers. You can also hire one of the experts approved by BigCommerce who can do that for you. And yes – there are no transaction fees!
Squarespace is mainly made for small business who are not looking for webshops with complicated functions. This eCommerce platform offers store themes that are ready to be used and are optimised for mobile devices.
The backend of Squarespace eCommerce websites is packed with handy features such as inventory management, shipping configuration, email list management, coupons for customers and similar. The number of products you can upload is unlimited.
This platform will give you all the basic functions that you need to start your eCommerce site at a low cost. Bear in mind that accounting software is not integrated, meaning that Squarespace is not appropriate for businesses that are looking to do all on one platform.
4. Weebly eCommerce
If you are after a platform that is simple to use and does enough to get you started, Weebly eCommerce might be the right choice for you. It is mainly made for small businesses as it has its limitations that big businesses can find too restrictive.
Weebly is quite user-friendly, giving people who don’t know how to code a chance to build sophisticated webshops. It features a drag-and-drop option for easy customisation. This platform is suitable for users who are looking to start their eCommerce without paying a high cost but also don’t have a large number of products to offer. Weebly is limited to 20 products.
Wix can make life easy for people who are looking to quickly set up their custom eCommerce without having to write code. The platform offers themes that are customisable by drag-and-drop. Wix is mainly made for small businesses that are looking to start a webshop at a low cost and with little to no tech knowledge.
Wix Code is an additional feature introduced by Wix which makes life easier for people with no tech knowledge. The goal of this feature is to enable beginners to modify their webshops without the help of a developer.
With over 180.000 active stores on Volusion, it is one of the more popular platforms for building eCommerce websites. The themes that the platform offers can give you a good head start for quickly assembling a modern webshop.
Volusion offers a vast array of options apart from creating an eCommerce site – SEO packages, social media integration and management, as well as the possibility to sell on Amazon and eBay.
This platform can also provide insightful information about the customers’ behaviour, such as abandoned cart stats. Before deciding if this is the right platform, you can use the 14-days free trial they offer. You also don’t need to put your credit card details in, which is something that is always welcomed!
Starting an eCommerce today is not a very complicated thing to do if you have the products and the idea. With these platforms, setting up an eCommerce site can be done quickly and efficiently, even if you are on a tight budget.